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Two people in shirts are sitting at a table with their laptops open and writing with pencils in a notebook. There are also two pens on the table.

Descripción

Learn how to write formal business letters and emails that are short, clear, and to the point. This course teaches you how to get results and build better relationships with clients, colleagues, and customers. Writer and journalist Tom Geller helps you clarify your goals, research your topic and intended audience, and structure your correspondence. Plus, get tips about writing for accessibility — making your writing comprehensible, concise, and appropriate for all readers — and following up on communication.

Objetivos de aprendizaje

  • Define your goals using action items.
  • Explore research methods that help you find the right recipient for your letter.
  • Identify approaches that motivate a letter’s recipient to resolve the problems you raise.
  • Recall how to use the TAP method to send effective reminders.
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Plan de estudios Revisa los temas tratados en el curso.
Introduction
Preparing to write
Writing the letter
Following up
Conclusion
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Instructor
  • Tom Geller
    Writer, editor, videographer, educator, web designer, PR executive
    A professional who has worked in communications for over 20 years, focusing mainly on business and technology. Since 2006, he has freelanced for publications and private clients including the Association for Computing Machinery (ACM), the Institute of Electrical and Electronics Engineers (IEEE), Apple, Nature.com, and the San Francisco Chronicle.
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